About us

Joytech is an agricultural labor of love, owned and managed by skilled and experienced growers. Our technologically advanced methods for growing fresh herbs, vegetables, flowers, and plants are rooted in over 40 years of accrued agricultural skills and 20 years of operation in Ethiopia.

Where farming
tradition meets
innovative technology

Situated among the green highlands of Ethiopia, with two farms located near the capital city of Addis Ababa and its international airport, Joytech benefits from optimal diversity in growing conditions and excellent transportation logistics for improved food safety assurance.
Joytech maintains four distinct areas of business: (1) Plant Propagation (2) Fresh Herbs & Niche Vegetables (3) Cut Flowers (4) Prepacking Distribution and Trading. We hold advantage of scale, flexibility and global reach which enables our business with stability and continues growth opportunities.
Serving as a one-stop-shop for our clients around the world, we feel privileged to deliver the finest quality plants, fresh herbs and flowers to discerning growers, importers, packers, wholesalers, and caterers, both locally and globally.

Revolutionizing Fresh
Since 2003

Our vertically integrated Production, From seed to plant, Advanced production technologies & facilities coupled with temperature-controlled vale chain, every facet of our operation integrates the finest technology-oriented systems and growing practices, ensuring our strict adherence to European food-safety standards.

Revolutionizing Fresh
Since 2003

Our vertically integrated Production, From seed to plant, Advanced production technologies & facilities coupled with temperature-controlled vale chain, every facet of our operation integrates the finest technology-oriented systems and growing practices, ensuring our strict adherence to European food-safety standards.

Committed to a
sustainable development
and the environment

In Joytech we incorporate high tech, hydrophonic systems side by side with other inherent growing media systems and innovative approach for agriculture, which are water and energy efficient by nature and sustainably responsible to our surrounding environment and communities.

A mission for
distinct taste

True to our name, Joytech synergizes the passion for farming and the “joy of life” pleasures of producing fresh agriculture produce with the implementation of innovative techniques and technologies to ensure that every crop reaches its successful harvest.
We are committed to growing and harvesting the finest, freshest, and most delicious herbs while consistently employing the most cutting-edge growing techniques, irrigation systems, climate control, refrigeration, and consistently superior food safety practices from field-to-fork.
We are thrilled to be able to grow delicious fresh herbs and vegetables that enhance the enjoyment of food. Our hands-on supply chain involvement with every facet of growing, packing, and transporting our produce assures full accountability and traceability, and it ensures that our customers share our enthusiasm.

A place for people
to grow

Joytech’s exceptional farms are home to more than 1400 permanent employees, 75% of whom are women. Over 45 university graduates work at Joytech and the number is steadily rising. This reflects our involvement in creating rewarding career opportunities for Ethiopians seeking higher education.
We are proud to be able to provide vital and fair employment opportunities in a safe, congenial, and community-oriented atmosphere, and to support individuals in their quest to advance professionally through a variety of sponsored training, teaching, and educational programs.

Driving positive impact
on local communities

At Joytech we are working hand in hand with local communities, enabling them with access to resources and knowledge together with long term investment in people and facilities results in a more resilient local economies and helping to alleviate poverty while contributing to the welfare of those societies.
Our game-changing Plant Propagation activities is a great example of how deep knowledge and resources can impact the livelihood of local communities.